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Travel • Wellness • Style ✈️
Life is not a dress rehearsal.
Founder: @beyoumotivate
Colts Cheerleader Alumni📣
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❤️ NFL Cheerleader Reunion Takeaway?

Investing in yourself—and the relationships that matter—is always worth it.

This past weekend in Miami reminded me that no matter what chapter of life you’re in, it’s never too late to reconnect, laugh until your cheeks hurt, meet incredible new people, and rediscover a little spark that may have been hiding beneath the busyness of everyday life.

I loved…
✨ Reuniting with my cheer sisters.
✨ Making new friendships.
✨ And yes… stepping back into the spotlight for a little while. 😊

The funny thing is, it reminded me exactly why Krista and I created BE YOU Retreats.

We all need moments that pull us out of our routines and back into ourselves. Time to reconnect, reflect, laugh, move our bodies, and remember who we are beyond our daily responsibilities.

So when life offers you an invitation…
Say yes.

To the reunion.
To the girls’ trip.
To the retreat.
To the adventure.

Because those are often the moments you’ll remember the longest.

Life isn’t a dress rehearsal. Live it fully. ❤️

👉 Tag or share this with someone you’d love to spend more time with.

#LifeIsntADressRehearsal #WomenOver40 #NFLCheerleaderAlumni #LiveFully #BeYouMotivate taken in Miami, Florida by @wisekimj
18
2 months ago
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It takes a village to create something meaningful. 🤍

RADIATE may have been two days, but it was months in the making—and it came to life because of an incredible group of people who believed in what we were creating.

Our experts shared their knowledge and challenged us to think differently about nutrition, wellness, longevity, confidence and personal style.

Our sponsors and partners helped us elevate the experience in ways big and small.

And our sixteen women showed up ready to learn, laugh, connect, try new things and ask themselves an important question:

What do I want next?

Krista and I are incredibly grateful to every expert, sponsor and partner who gave their time, talent, resources and support to RADIATE.

You weren’t simply part of an event.

You helped create an experience these women will carry forward with them. ✨

Thank you for being part of BE YOU.
We couldn’t have done it without you.

K & K 🤍

#BEYOUMotivate #RadiateRetreat #WomensWellness #CommunityIsWellness #LongboatKey by @wisekimj
0
a day ago
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This one means a lot. ✨

When Krista and I created RADIATE, we didn’t want to create two days where women simply escaped their lives, relaxed and then went home.

We wanted to create the kind of space that makes you stop and think:

What do I want next?

At the beginning of the retreat, we asked everyone what the word Radiate meant to them.

Almost every answer came back to the same idea:

Shining from within.

And watching these two days unfold, I think that’s exactly what happened.

We explored mindset, beauty, nutrition, wellness, fitness and community. We learned about nutrition and biohacking. We talked about confidence and personal style. We moved our bodies. We laughed. We connected. We even had a fashion show. 💃

And yes, we had some pretty magical moments along the way. ✨

But what I’m most proud of is that this wasn’t just restorative. It was proactive.

Women left with more clarity and intention about how they want to feel, how they want to live and what they want from this next chapter.

At 54, I think about that a lot myself.

There is still so much life available to us.

And sometimes we just need the space — and the right women around us — to remember that.

This was RADIATE. 🤍

@BEYOUMotivate

#BEYOUMotivate #RadiateRetreat #WomensWellness #WomenOver40 #LongboatKey by @wisekimj
0
4 days ago
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Some women enter the room. Others help us create it. 💛

As we get ready to welcome an incredible group of women to RADIATE, we want to recognize the people and businesses who help make experiences like this possible.

A huge thank you to Deb Lichter and Sarasota Beach to Bay, one of our RADIATE Wellness Partners. ✨

Deb has been part of the Longboat Key community for decades, helping people find not simply a home, but a lifestyle and a community they love.

And that feels especially meaningful to us at BE YOU.

We talk a lot about wellness being more than what we eat or how we exercise. Where we live, the people we surround ourselves with, and the communities we create are part of our well-being, too.

Deb may not be joining us inside the room this week, but her support helped us create it. ❤️

Thank you, Deb, for believing in BE YOU, supporting women in our community, and helping us bring RADIATE to life.

We’re so grateful to have Sarasota Beach to Bay as part of the BE YOU community.

#BEYOUMotivate #SarasotaBeachToBay #LongboatKey #CommunityIsWellness #WomensWellness by @wisekimj
6
10 days ago
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There is so much conflicting nutrition advice for women in midlife—and much of it leaves us feeling more confused, not more confident.

This insight came from an expert joining us at Radiate. I’ll introduce her later this week, but first I want to know:

What is your biggest question about nutrition after 40?

Protein? Energy? Hormones? Metabolism? Healthy aging?

#BEYOUMotivate #WomensWellness #FunctionalNutrition #WellnessOver40 #HealthyAging by @wisekimj
4
22 days ago
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“What do I want now?”

I’ve been thinking about this question a lot lately.

For so many years, as women, we become really good at knowing what everyone else needs. Our children. Our partners. Our families. Our careers.

And then life starts to shift.

Children grow up. Careers change. We move. Friendships evolve. Our bodies change. And suddenly there can be this space where we get to ask:

What do I want now?

I was recently interviewed by Formidable Woman US about BE YOU, the retreats Krista and I have created, and the bigger vision behind what we’re building.

But what’s surprised me most is what happened when I privately shared the article with a few girlfriends.

Their responses weren’t really about the article.

They were about this question.

Because they’re asking it too.

And it reminded me of something else I believe more and more: community is part of wellness.

We talk endlessly about nutrition, exercise, sleep and longevity—and they’re important. But who are the women you can call when you’re trying to figure out what’s next? Who makes you laugh? Who really sees you? Who reminds you who you are?

Maybe living well isn’t only about adding years to our lives.

Maybe it’s also about who we’re doing those years with.

I’d genuinely love to hear from the women here:

What do you want now?

And if you don’t know yet, maybe that’s an important answer too. ❤️ by @wisekimj
8
25 days ago
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The women helping us RADIATE. ✨

RADIATE brings together an extraordinary group of experts and guides for two meaningful days of wellness, personal growth and genuine connection.

Each woman brings a different area of expertise—but together, they are creating an experience designed to help our guests reconnect with their energy, confidence and what comes next.

We can’t wait to welcome this incredible group to RADIATE on September 23–24.

One space remains. ✨
Learn more through the link in our bio.

#BEYOUMotivate #RadiateRetreat #WomensWellness #SarasotaWellness #LongboatKey by @wisekimj
0
a month ago
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Apparently saying YES on a random Tuesday can lead to a very good night. 😂

Last night we tried Tuesday Trivia at D Coy Ducks on Anna Maria Island and discovered one of those wonderfully unpolished local spots you probably wouldn’t find unless someone told you about it.

Then we headed to The Doctor’s Office for dinner — completely different vibe and another AMI find. 🍸

Friends + trivia + hidden gems + a Tuesday night out. I’m calling that a win.

And now I’m thinking we need an IMG Moms Trivia Team. Who’s in? 🙋🏼‍♀️😂

#AnnaMariaIsland #SarasotaFlorida #HiddenGems #MidlifeWomen #LifeIsNotADressRehearsal

Life is not a dress rehearsal. Sometimes you just say YES. taken in Anna Maria Island, Florida by @wisekimj
0
a month ago
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I’ve been waiting to share this one… ❤️

I’ve known my beautiful friend Birgit C. Muller for over a decade, and over the years I’ve watched her do some pretty extraordinary things.

She’s an internationally acclaimed couture designer, a 3x Emmy Award-winning costume designer, has worked in the worlds of Vogue, Elle and Vanity Fair, and her designs have appeared everywhere from the Oscars to the Emmys and Grammys.

But here’s what I love most…

Behind all of those accomplishments is a woman who understands that style is about so much more than clothes.

It’s confidence.
It’s self-expression.
It’s how we show up.
And sometimes, it’s part of rediscovering who we are in a new chapter of life.

Which is why I am SO excited that Birgit is coming to Florida to join us as a special guest at our September BE YOU Retreat! ✨

We’re going to have a conversation about style, confidence and dressing for the woman you’re becoming—and I have a feeling it’s going to be a good one. 😉

This feels especially fitting after all of our conversations this week about getting older, reinventing ourselves and realizing that maybe the 50-year-old version of us really CAN be cooler than the 30-year-old version. ❤️

September 23–24 | Longboat Key, Florida

And yes…there are still a few spots available.

Know a woman who should come experience this with us? Tag her or send this to her. 👇

#BEYOUMotivate #WomenOver40 #MidlifeReinvention #StyleOver40 #LifeIsntADressRehearsal  Birgit C Muller by @wisekimj
0
2 months ago
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Apparently, it’s kind of chic to get better with age. 😉

To keep dreaming.
To keep performing.
To reinvent yourself whenever you damn well please.
To love the body that has carried you through every version of yourself.
To be a mom AND have a career.
To have the audacity to dream really f-ing big.
To build a life you don’t constantly need a vacation from.
And to keep saying YES to whatever chapter comes next.

I used to think getting older meant becoming a little more sensible.

Turns out, I’m far more interested in becoming more myself.

And if the 50-year-old version of me is a little cooler, braver, happier and more adventurous than the 30-year-old version?

I think that’s pretty f-ing chic. ❤️

Who else feels like they’re just getting started?

#LifeIsntADressRehearsal #WomenOver50 #MidlifeReinvention #AgeIsJustANumber #SecondAct taken in Anywhere and Everywhere by @wisekimj
11
2 months ago
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Another college tour… and we found a new favorite. 🦬💛

Today: University of Colorado Boulder — and this one checked a LOT of boxes.

🏔️ A gorgeous campus with the mountains as the backdrop
🚵 Mountain biking + ski clubs (and weekend shuttles to the slopes!)
🏆 More sports than you can imagine — intramural, club + D1
🎨 A design program that really caught our attention
📚 Incredible student support — writing, career services + small-group learning options for students who don’t thrive in big lecture halls
🏋️ A state-of-the-art rec center
🚶 A walkable campus
🌎 Study abroad + Greek life
🧺 FREE laundry — the little things matter 😂

And then there’s Mom’s very important contribution to the college decision-making process…

✈️ Direct flights to/from Sarasota. SOLD. 😂

Every college visit is teaching us a little more about what feels right — and Boulder definitely moved WAY up the list.

College moms: what was the one thing that made your child say, “Yep, I can see myself here”?

#CUBoulder #CollegeTour #CollegeMom #BoulderColorado #CollegeSearch by @wisekimj
5
2 months ago
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What story are you telling yourself?

I’m too old.
I’m too busy.
That part of my life is over.
I don’t know anyone.
Maybe next year.

Sometimes those aren’t facts. They’re just stories.

A few weeks ago, I said YES to attending an NFL Cheerleader Reunion.

That yes has led to renewed friendships, new friendships, new opportunities — and today, a Zoom call with my Colts cheer sisters talking about how we can grow our alumni chapter. 💙🏈

And I’m realizing something:

One YES can open a door you didn’t even know was still there.

Life isn’t a dress rehearsal.

Say yes to the trip.
Say yes to the invitation.
Say yes to reconnecting.
Say yes to trying something new.

Then see where it takes you.

What’s something you’ve been talking yourself OUT of doing?

#LifeIsntADressRehearsal
#SayYesToLife
#WomenOver40
#MidlifeReinvention
#NFLcheerAlumni by @wisekimj
3
2 months ago
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