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Whiff of RoyalT — A Luxe Candle Co.

@worluxe

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More than scent. An experience.
Luxury candle making experiences + hand-poured candles
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There are versions of you that only exist because you decided not to quit. When I look at this photo, I don’t just see a candle or a business I started. I see every version of me it took to get here. The woman who had the idea. The woman who questioned it. The woman who kept showing up when it was quiet. The woman who learned, adjusted, invested, started again—and kept believing there was more. WOR Luxe is still becoming. So am I. And maybe that’s what makes building this so personal. I’m not creating from a place of having arrived. I’m creating while becoming, too. There is so much more I see for this brand. Keep dreaming with me. ✨ 📩 info@worluxe.com 🌐 WORLuxeCandleCo.com #WORLuxe #WomenInBusiness #FounderStory #MemphisEntrepreneur #DreamWithMe by @worluxe
2
2 months ago
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More than a scent. An experience. From the story that started it all to the intention behind every detail, this is Whiff of RoyalT Luxury Candle Co. Thoughtfully curated candles. Intentional experiences. Luxury designed to mean something. Swipe through to discover our story, our intention, our curation, our standard, and the experiences we create. Welcome to WOR Luxe. 👑 Shop. Book. Connect. WORLuxeCandleCo.com #FYP #SoftLife #LuxuryLifestyle #CandleLovers #WORLuxe by @worluxe
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2 months ago
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Introducing the Collection | No. 04 11:11 A gentle reminder to be still and present. A refreshing blend of cool mint and delicate white tea. Crisp, calming, and beautifully balanced. For the version of you that has faith and prioritizes peace. 11:11. No. 04 More than a scent. An experience. Shop online at WORLuxeCandleCo.com or in person at Poplar & Payne, 4934 Poplar Avenue, Memphis, TN 38117. #WORLuxe #WhiffOfRoyalT #LuxuryCandles #ShopMemphis taken in Memphis, Tennessee by @worluxe
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13 hours ago
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Introducing the Collection | No. 03 ROYAL Some energy simply can’t be contained. A vibrant blend of juicy watermelon, ripe mango, and creamy coconut milk. Bright, playful, and effortlessly uplifting. For the version of you that refuses to dim your light. ROYAL. No. 03 More than a scent. An experience. Shop online at WORLuxeCandleCo.com or in person at: 📍 Poplar & Payne 4934 Poplar Avenue | Memphis, TN 38117 #WORLuxe #WhiffOfRoyalT #LuxuryCandles #ShopMemphis by @worluxe
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a day ago
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Introducing the Collection | No. 02 HONOR Some impressions never fade. An exquisite blend of sparkling saffron, amber, and soft woods. Warm, deep, and enduring. For the version of you that leaves a lasting impression. HONOR. No. 02 More than a scent. An experience. Shop online at WORLuxeCandleCo.com or experience the collection in person at Poplar & Payne 4934 Poplar Avenue | Memphis, TN 38117 #WORLuxe #WhiffOfRoyalT #LuxuryCandles #ShopMemphis by @worluxe
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2 days ago
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Introducing the Collection | No. 01 REIGN A little sparkle. A lasting impression. An effervescent blend of sparkling prosecco and ripe berries. Bright, sophisticated, and unapologetically you. For the version of you that leads with softness and remains undeniable. REIGN. No. 01 More than a scent. An experience. Discover the collection at WORLuxeCandleCo.com #WORLuxe #WhiffOfRoyalT #LuxuryCandles by @worluxe
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3 days ago
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WHAT DOES 11:11 ACTUALLY SMELL LIKE? 👀 At CityCon hosted by @savedinthecity, one of the first things she noticed was the name — 11:11 — before she even started describing her scent experience. I named 11:11 during a season of transition when I kept seeing that number over and over. Every time I saw it, it made me pause, reflect, and ask God what He was trying to show me. For me, 11:11 became a reminder to be still and stay aligned in a world where we often forget to honor the power in both. And if you notice people smelling, checking the label, then smelling again — that’s intentional too. Part of the WOR Luxe experience is seeing whether the notes you naturally pick up match what we’ve intentionally captured on the label. From the name to the scent profile, every detail is designed to tell the same story. She picked up on the fresh, calming notes that make 11:11 what it is — white tea, spearmint, eucalyptus, and a soft hint of musk. That’s why I love reactions like this. You can’t smell through the screen, so hearing someone describe what they actually experience helps you get a better feel for the scent before you ever add it to cart. And yes — she mentioned room sprays too. 👀 Those are coming before the holiday gifting season, so you’ll soon be able to experience your favorite WOR Luxe scents beyond the candle. 👑 Shop 11:11 now at WORLuxeCandleCo.com #WORLuxe #LuxuryCandles #1111Candle #FaithAndAlignment #ShopSmallBusiness taken in Trilix Studio by @worluxe
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16 days ago
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GIRL… BUY THAT MAN A CANDLE. 😮‍💨🕯️ Let me help you pick the right one. #swiperight IF HE LIKES IT MASCULINE… GO WITH HONOR. Saffron. Citrus. Teakwood. Musk. Warm, grounded, refined — the kind of scent that feels polished without trying too hard. HONOR is for the man who likes his space to smell grown. 👑 IF HE LIKES IT A LITTLE SWEETER… GET REIGN. Bright berries. Bubbles. A touch of vanilla. Fresh, smooth, and slightly sweet without smelling overly sugary. REIGN is the one when you want something inviting that still feels elevated. YES, MEN LIKE CANDLES TOO. 😂 For his office. His bedroom. His bathroom. His man cave. Or because you’re tired of his place smelling like… man. 😭 A good candle is always a good idea. A good candle is always a good idea. STILL DON’T KNOW WHICH ONE HE’D LIKE? Ask yourself: Does he lean warm + masculine? → HONOR Does he lean fresh + slightly sweet? → REIGN Either way, you just upgraded his space. 🕯️ CAN’T DECIDE? GET HIM BOTH. 😮‍💨 HONOR for the warm, masculine days. REIGN for when he wants something a little sweeter. And yes — buy both and save at checkout. 👑 🛍️ Shop HONOR + REIGN at WORLuxeCandleCo.com 📩 info@worluxecandleco.com by @worluxe
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17 days ago
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What if the candle was only part of what you were meant to take home? 🕯️✨ During this WOR Luxe candle-making experience, participants were given a choice: answer their reflection question aloud or read the letter they wrote to themselves. And then something beautiful happened. As each woman claimed her space, you could see the admiration, attention, and care on everyone else’s face. No rushing. No talking over one another. Just women listening to women. Because reflection matters. It gives us a moment to slow down, name what we’re carrying, acknowledge where we are, and sometimes say out loud what we’ve only been thinking quietly. That’s why intentional reflection is woven into our experiences. The goal is never just to make a beautiful candle — it’s to create space to be seen, heard, and remembered. 👑 📩 Book a WOR Luxe candle-making experience for your group at WORLuxeCandleCo.com ✉️ info@worluxecandleco.com #WORLuxe #CuratedExperience #CandleMakingExperience #IntentionalLiving #MemphisEvents by @worluxe
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21 days ago
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WHAT DOES ROYAL ACTUALLY SMELL LIKE? 👀 At CityCon, Dr. Ashleigh Igbokwe [ @drashleighmd ] experienced ROYAL and immediately picked up on the floral notes woven into its berry- and fruit-forward blend. She also shared that she’s often sensitive to candles and can find some fragrances overwhelming, but she loved this one. And if you notice people smelling, checking the label, then smelling again — that’s intentional too. Part of the WOR Luxe experience is seeing whether the notes you pick up naturally match what we’ve intentionally captured on the label. From the name to the scent profile, every detail is designed to tell the same story. That’s why I love reactions like this. You can’t smell through the screen, so hearing someone describe what they actually experience helps you get a better feel for the scent before you ever add it to cart. And I have to shout out Dr. Ashleigh herself — Founder of WON Direct Primary Care [ @wondpc ], a Georgia-based practice designed for busy women. She’s Board-Certified in Family Medicine & Obesity Medicine, has 15+ years in primary care, and is currently accepting new patients. ROYAL is fruity, floral, layered, and beautifully balanced. Shop ROYAL at WORLuxeCandleCo.com 👑 #WORLuxe #LuxuryCandles #BlackWomenInBusiness #WomenSupportingWomen #ShopSmallBusiness by @worluxe
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22 days ago
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Before the flame, there’s the formula. 👀🕯️ A beautiful candle starts long before you ever light the wick. Temperature. Fragrance load. Wax behavior. Wick selection. Cure time. Every detail matters — and every pour is intentional. At WOR Luxe 👑, luxury isn’t just about how a candle looks on your shelf. It’s about what goes into creating the experience from the very beginning. Swipe through for 5 things happening behind the scenes before your candle is ever lit. Ready to experience WOR Luxe for yourself? 🛍️ Shop: WORLuxeCandleCo.com 📩 info@worluxecandleco.com #WORLuxe #LuxuryCandles #CandleMaking #SoyCandles #MemphisMade by @worluxe
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24 days ago
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What if the best part of candle-making… isn’t the candle? 🥹🕯️ Two different classes. Different women. Same ending: hugs, smiles, and that little pause before everybody heads back to real life. That’s what we’re building at WOR Luxe 👑. Our experiences are designed to create space for connection, reflection, creativity, and joy — with a luxury candle you get to take home at the end. Because sometimes people don’t need another event. They need a moment that feels good enough to remember. 📩 Book a WOR Luxe 👑 candle-making experience for your group at WORLuxeCandleCo.com ✉️ info@worluxecandleco.com #WORLuxe #CandleMakingExperience #CuratedExperiences #MemphisEvents #LuxuryCandles taken in Atlanta, Georgia by @worluxe
0
a month ago
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