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YARD NYC

@yardnyc

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Building brands through brains, beauty and bravery.

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Taking Fruit Fusion on tour with Hil.
One billboard at a time.
🌴🍹🍉⛱️ by @yardnyc

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8

3 months ago

Did someone say make it juicy?
The nostalgia icon herself meets Bath & Body Works newest collection, Fruit Fusion.

This is what dreams are made of. 🎀👏🏻📣🎉 by @yardnyc

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3 months ago

Bath & Body Works wanted to make a splash with Fruit Fusion. We took that pretty literally. 💧

Introducing Fruit Fusion, feat. @hilaryduff

It’s getting juicy 🍉🍓

Big thanks to our excellent creative partners @superprimefilms
Director: @original_xerox
Photographer @zoeygrossman by @yardnyc

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3 months ago

A reminder that the best legacy brands don’t live in the past. They find new ways to show up in the present. 💪

Here’s to 275 more years of Penn Medicine innovation. by @yardnyc

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3 months ago

Most history lives in a museum. We put Penn Medicine’s on billboards across Philadelphia.

Your morning commute just became a commute through time. 🚊 by @yardnyc

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3 months ago

A lot of brands are talking about America's 250th. Not many can say they were around before it. 😮‍💨

Check out our latest campaign for Penn Medicine, First Then. First Now., celebrating an institution that has been shaping the future of healthcare since 1751. by @yardnyc

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3 months ago

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4 months ago

What we heard was simple: women are over endless routines. They want beauty that's anti-BS.

This is Smooth, Done Right.

We’re grateful for our creative partners for helping us bring this to life and for our partners at EWC for the trust. Get ready for a smooth summer. ✨

Director: @jennifermassaux
Photographer: @clarazara
Styling: @devhershey
Hair: @rob_campisi
Makeup: @marianartistry
Prod Design: @set_machine
Production: @obvious.tv by @yardnyc

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4 months ago

After 100 million waxes and 20+ years of category leadership, @europeanwax was ready for a transformation.

To do it right – we dove in head first. Forming a panel of consumers, visiting centers across the country and taking the pulse of key franchise owners. The result? A new identity, done right. by @yardnyc

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4 months ago

Few moments capture the emotion of New York quite like the marathon. Every runner. Every spectator. Every volunteer. On race day, the city becomes one heartbeat. It’s a story of resilience and connection. We’re proud to bring that shared human spirit to life once again with @nyrr. #ItWillMoveYou by @yardnyc

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a year ago

This marks our third year of working with @nyrr on their annual campaign for the TCS NYC Marathon. For this year’s film, we decided to focus on the shared experience of the race. The universal emotions on full display across the the 26.2-mile course. When we say #ItWillMoveYou, we mean it. by @yardnyc

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a year ago

Get ready for the greatest day in New York. The 2025 TCS NYC Marathon is racing through the five boroughs this Sunday, November 2nd. Tune in to catch all of the action. And our latest work for @nyrr 😮‍💨👟 by @yardnyc

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a year ago