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Brad Richards

@zenofneato

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VP of Design & Creative Director of Motorcycles, Harley-Davidson Motor Company 2015-26. Artist represented by Acosta Strong gallery Santa Fe NM.

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After almost 40 years in the design business I finally earned my retirement wings! The last 11 at @harleydavidson were beyond anything I could have ever imagined and I thank the company, the dealers, our customers, my fellow employees, and especially my design team for the mind bending ride! It was an honor, and I mean that from the bottom of my heart, to be on this road with you all. I also want to thank the motor company for the party they had for me at the @hdmuseum! So many important members of the team came out to hang and remember all the miles we’ve traveled together over the last decade. What’s the future hold? Well for Harley I can confirm that the next three years of product will blow minds! For me personally it’s time to ride and paint - so let’s get on with it…adios for now, but see you on the road! BIG thanks to my team for being so unbelievably awesome in everything they have done for me - check out the book they put together as the best keepsake a guy like me could ever have. Cheers & Potato Potato Potato!!! 👊🏼❤️ by @zenofneato

The second set of original ink dispatches from the Chateau. First series of three sold out fast (thank you)! These were all created today at the hotel…super fun knocking these out. DM for details. ALL are SOLD. Thank you! by @zenofneato

Giddy up! Three new Chateau dispatches up for grabs! These were created on the hotel’s stationary while staying here this week. DM for price and details. All SOLD. by @zenofneato

What a great visit at @acostastrong this fine Friday night. We picked up an amazing original piece by Brad Richards then got to meet the amazing @dylan_cavin and be there for his exhibition. Then, in walks Brad and we all got to hang out! So cool and thank you Carlos for always treating us so well. by @zenofneato

Celebrated 7 years together this past week by returning to Taos on two wheels with Coco. Happy anniversary @sallylyndley! Love you baby! ❤️❤️❤️ by @zenofneato

Exciting new paintings by Brad Richards @zenofneato
These three paintings represent a striking contemporary vision of the American West through bold color, simplified forms, and cinematic composition. They blend elements of abstraction and representational painting, using expansive negative space, dynamic geometry, and unexpected color relationships to transform familiar Western imagery into something fresh and modern.
These three paintings distill the Western landscape into bold shapes, luminous color, and powerful simplicity. Rather than documenting a place, they evoke its spirit through contemporary design and fearless composition.
1. “Behind the Sky” 30x24
2. “Arroyo Rider” 30x24 acrylic on canvas
3. “Loosing Tail” 36x24 acrylic on canvas

Together, these works demonstrate how contemporary Western art continues to evolve—honoring iconic subjects while embracing bold color, minimalist composition, and a distinctly modern visual language. Needless to say, we are very excited with the direction Brad is taking with his art. I love it. #modernwestart #westernartcollector #coolpaintings by @zenofneato

Just off the easel - “Losing the Tail ll” 36x24” acrylic on canvas and framed in a natural maple 1.5 floater. SOLD at @acostastrong! by @zenofneato

There’s a beautiful church in Golden NM on my evening loop of the country south of Sante Fe. The San Francisco Catholic church was built in 1839 - about twenty years before Billy the Kid was born. A couple hours before sunset the magic of the New Mexican atmosphere really begins to do its thing on the topography as the ride gets into your soul. by @zenofneato

Just off the easel - “Arroyo Rider” 30X24” acrylic on canvas. This one has been in my sketchbook for a while - always feels great bringing them from paper to canvas. Capturing the vibe is the tricky bit, but this one transitioned nicely. Will be framing it this week…SOLD at @acostastrong! by @zenofneato

Went to church today! Made a late afternoon run to the Taos county line. I have so much fun in LA, but its good to be back to my favorite (empty) mountain roads around. Then there’s the scenery and history that permeates this place. This church was built almost 20 years before the united states was a nation… #NewMexico #highroadtotaos @harleydavidson by @zenofneato

BIG thanks to Jed and the @shiprocksantafe crew for the private viewing yesterday. So much colorful history on display and cared for by the best stewards of the craft. We all walked away beyond inspired. by @zenofneato

Had some great folks in for the weekend. Happy Birthday to one of my best friends @goliarmin!!! Sold some paintings too! by @zenofneato