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Zest Studio • Branding & Websites

@zeststudioco

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NO ONE REMEMBERS A BORING BRAND 🍋‍🟩
Branding, sites + social content by @jackiecas1
Not sure what you need? 1-min quiz 👇🏻
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No one remembers a boring brand. So I don’t build them 🍋‍🟩 Zest Studio is a brand studio for businesses worth remembering. Branding comes first, always. Your logo, colors, type, voice, messaging, the whole feel that makes people go “oh, them.” Then, if you want it, a site to carry it. Service business? A custom Squarespace site. Product or food brand? A custom Shopify store. Just need a look? I do à la carte too: logos, brand guides, and more. Every build is designed around you, so it never looks off-the-shelf. That’s 20+ years of knowing what makes a brand look expensive, put to work on yours. And you get me, start to finish. No handoffs, no account managers, agencies, no mystery team. Just the person who actually built it. Want a taste? The First Look is free. A one-page peek at your brand’s direction, no strings, no deposit. Comment ZEST or tap the link in bio. It’s work together 🍋‍🟩 . . #brandstudio #branding #smallbusinessbranding #squarespacedesigner #shopifystore logodesign brandidentity womanowned by @zeststudioco
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3 months ago
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POV: your posts are getting made while you’re busy running your actual business. ☕💻 Content Drop = a month of on-brand posts and captions, in your hands by the 1st. We make it. You post it. Send your news by the 20th to get your November batch. Link in bio. 🍋‍🟩 #contentcreation #smallbusinessowner #dayinthelife #tennesseesmallbusiness #zeststudio by @zeststudioco
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2 days ago
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Social media manager or content creator? 🤔 They’re not the same job, and hiring the wrong one gets expensive. Swipe for the difference, plus the honest answer for most small businesses. 👉 (Spoiler: a manager can only post what already exists.) We’re the creator side. Content Drop makes your posts every month, and you post them. Link in bio. 🍋‍🟩 Save this for when you’re ready to hire. 📌 #socialmediamanager #contentcreator #smallbusinesstips #smallbusinessmarketing #tennesseesmallbusiness by @zeststudioco
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4 days ago
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Meet Zest's Quality Control Department: Willow and Wiley. 🐶🐶 Aussie x Cattle Dog mixes, full-time supervisors, part-time menaces. Their duties include: • Barking at UPS and Amazon (exclusively during client calls) • Surprise keyboard inspections • Mandatory potty breaks, whether I'm ready or not Both are giving the boss their full attention here. That lasted about 4 seconds, until the UPS truck pulled up. 📦 If we've had a call and you heard barking... now you know. Drop a 🐾 to say hi to the team. #officedogs #worklife #smallbusinessowner #australianshepherd #zeststudio by @zeststudioco
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7 days ago
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Meet Twist. 👋 🍋‍🟩 He's the lime from our logo, now with legs, checkered slip-ons, and a lot of opinions about websites that still say © 2019. His favorite job? Telling you exactly what you need. Take our 1-minute quiz and Twist will give you his pick: your package, your price, and what's next, sent straight to your inbox. Swipe to get to know him, then drop a 🍋‍🟩 in the comments to say hi. 👇 Take the quiz: link in bio. #meetthemascot #smallbusinessbranding #brandidentity #tennesseesmallbusiness #zeststudio by @zeststudioco
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9 days ago
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New at Zest: Content Drop. 🍋‍🟩 You send your news and photos. We design a month of on-brand posts and write the captions. You hit post. That's the whole deal. Quick note, because people ask: we don't manage accounts. No logins, no scheduling, no DM duty. You stay in control, you just stop staring at a blank screen. Swipe for what's included and pricing. 👉 Send your news by the 20th and your November posts land by Nov 1. Link in bio. #contentcreation #socialmediacontent #smallbusinessmarketing #tennesseesmallbusiness #zeststudio by @zeststudioco
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11 days ago
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Swipe for the glow-up. 👉 Before Zest, there was Fudge Fairy, my own spoonable fudge brand. Its first website did the job, but it didn't *sell*: a generic hero, one sleepy button, and a wall of text. The redesign changed three things: 1. A hero that sells, with real product photos and a seasonal launch front and center 2. One clear next step: "Build your box" so you can convert clicks to sales right away. 3. Trust right away: reviews, happy customers, and Made in TN, all above the fold. Same fudge. Totally new first impression. 💜 Which do you like better, before or after? 👇 If your website feels like the "before," take the 1-minute quiz. Link in bio. 🍋‍🟩 #websitedesign #beforeandafter #shopifydesign #smallbusinessbranding #zeststudio by @zeststudioco
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14 days ago
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Every month starts with big "I'm posting every day" energy. 💪 Then real life (and real customers) show up. If your feed goes quiet by week two, you're not lazy. You're busy running an actual business. That's exactly why we made Content Drop: a whole month of on-brand posts, designed for you and in your hands by the 1st. Link in bio. 🍋‍🟩 Tag the friend whose last post says "coming soon" from July (lol sorry)👇 #smallbusinessowner #contentcreation #smallbusinesstips #tennesseesmallbusiness #shoplocal by @zeststudioco
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16 days ago
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Everyone’s an expert until it’s time to actually do it… Swipe for the “it’s so easy” greatest hits we hear every week. 👉 Which one have YOU heard? Drop the number in the comments. 👇 Honestly? It’s not easy. That’s why we love doing it. Brand, website, and monthly posts, handled. Take the 1-minute quiz, link in bio. 🍋‍🟩 Send this to a business owner who’s heard slide 2 one too many times. #smallbusinessowner #branding #socialmediatips #contentcreatio #webdesign by @zeststudioco
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17 days ago
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Nobody tells you your brand is costing you customers. They just quietly pick the other place. Here are 5 signs it's happening. Be honest, how many did you nod at? 👉 Sound familiar? That's exactly what the free discovery call is for. Link in bio. 🍋‍🟩 #smallbusinessbranding #brandidentity #tennesseesmallbusiness #middletennessee #brandingstudio by @zeststudioco
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18 days ago
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Your logo is one file… Your brand is everything that makes it look the same on your sign, your packaging, and your feed. We used our own fudge brand, @fudgefairyco, to show you what’s in a real brand kit. 👉 Save this for the next time a printer asks you for “the vector file.” Got a logo but no kit? That’s exactly what we build. Link in bio, and the first chat’s on us 🍋‍🟩 #smallbusinessbranding #brandidentity #logodesign #tennesseesmallbusiness #brandingstudio by @zeststudioco
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23 days ago
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“What the heck is Jackie doing starting a fudge business?” I know some of you thought it. Some of you might still be thinking it. Honestly, fair. Let me back up. I taught myself drums at 13 and filmed it for YouTube, and somewhere along the way those videos picked up millions of views. But nobody tells you a drum channel isn’t just drumming. I had to learn how to shoot it, light it, record the audio, edit it, and a million miscellaneous things I just had to FIGURE out. I was also THAT person hand-coding MySpace layouts before I knew that was a thing people got paid for. Then a comm and marketing degree. Then Nashville, to pursue marketing, right? No. Drums. Then a startup where I ended up running customer service and learned what people actually sound like when something isn’t working. Then my own production company, Entertwine Media. Then, the curveball. Fudge. I built Fudge Fairy Co. from absolutely nothing. The name, the store, the photos, the voice. (Even my culinary background, lol.) It felt weird starting a business I felt like I had, well... no business in! Or was it? That was the moment it clicked. None of it was scattered. It was training. God always has a plan. So here’s the real answer to the fudge question. Fudge Fairy was never just fudge. It was me finally getting to use all of it at once. And that turns out to be the thing I’m actually best at (besides drumming). I take an idea, or a brand that’s already there but hasn’t figured out how to show itself yet, and I make it come to life. So. Meet Zest Studio 🍋‍🟩 That’s why it’s called Zest. It’s me. One woman. Not an agency. zeststudio.co, link in bio 🔗 by @zeststudioco
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3 months ago
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