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Colin Campbell

@col.cambro

17.7K

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710

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Sales Coach
Podcast Host - CamBro Conversations
Chasing Peak Performance in Brain, Body & Business

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CamBro Conversations is now in the top 1% of all podcasts in the world 🌎

Thanks to everyone who has supported me and the show since April 2020 🙏🏻💙

We hit the top 2% in February 2022.

Then the top 1.5% in June 2022.

This next step has taken lots of effort and a huge amount of help from my listeners.

If you’re not already subscribed, search the CamBro Conversations on your podcast platform of choice.

Apple Podcasts and Spotify are the main two options.

It’s still early, LFG

#TakeAction by @col.cambro

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4 years ago

We weren’t taught how to sell. We learned by doing it.

Between us, we’ve spent years building businesses, winning clients, coaching sales teams, making mistakes and figuring out what actually works.

Calum built White & Co from eight people to over 700 staff, generating more than $100M in annual revenue.

Colin has spent over 15 years in B2B sales, coaching more than 125 business owners and their teams to generate more meetings, close more deals and build more predictable revenue.

Different journeys. One shared belief.

Great sales performance shouldn’t depend on guesswork, natural talent or having a good month.

It should come from a system you can learn, follow, measure and improve.

That’s why we built SOS.

Not another collection of motivational sales videos.

Practical frameworks, proven processes and real-world lessons that you can put to work immediately.

Whether you’re a real estate broker striving to become a top performer, a sales professional looking to sharpen your skills or a business owner building a team that can scale, we’re here to help you sell with more confidence, consistency and control.

Start building your Sales Operating System.

🔗 Link in bio. by @col.cambro

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3 hours ago

STOP ASKING INVESTORS YES OR NO QUESTIONS. 💰

At our recent PCN Q3 event, Colin Campbell shared a simple way to approach conversations with investors that one of his one-to-one clients said had made them £8,000 the first time they used it.

It's called a choice close.

Instead of asking an investor if they want you to source one property for £4,000, you could offer three properties for £10,000 if that fits their growth plans.

Or, when discussing deals, give them a choice of seeing one, two or three options.

You're giving them a way to decide how they want to move forward, rather than putting the whole conversation down to a yes or no.

It's a small change, but it can make a real difference to how you have those conversations.

💬 Property sourcers, have you tried using a choice close with your investors?

#PropertyCoachingNetwork #PropertySourcing #PropertyInvesting #PropertyInvestors #SalesTips by @col.cambro

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6 hours ago

How to Build Real Wealth Through Property

CamBro Conversations 384 with Barry John Corr available on Spotify, YouTube & Apple Podcasts taken in Glasgow, United Kingdom by @col.cambro

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a day ago

120 property investors and business owners in Glasgow learning how to sell with more confidence, consistency and control. 🎤

Great to be back speaking in the UK at Property Connect Network (PCN), sharing how to build a Sales Operating System.

We covered the entire sales process, from prospecting and outreach through to discovery, closing and follow-up.

One of the biggest lessons I wanted everyone to leave with?

Consistent sales results come from consistent sales behaviours.

Not relying on motivation, personality or the occasional good month.

But having a repeatable system that gives you greater control over your sales performance.

Because whether you’re selling property, professional services or any other product, the principles of effective selling remain the same.

A brilliant room of ambitious people, plenty of engagement and some great conversations afterwards. Well done to what you’ve built @david_smart_property

Thanks to the PCN team for having me! 👏 taken in Village Hotel Club by @col.cambro

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2 days ago

A look back at our Q3 PCN event! 👏🏻

Always good getting everyone together for a day of learning, sharing ideas and catching up with people who are on the same path in property.

The speakers bring a lot to the table, but there’s also so much to take away from the people around you and the conversations you have throughout the day.

This is what being part of PCN is all about. These events are for members only, bringing the network together to keep learning and moving forward.

If you want to build your property portfolio and be around people who are doing the same, come and join us.

#propertyuk #propertyinvestinguk #ukproperty #propertynetwork #propertycommunity by @col.cambro

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2 days ago

What do you say when a prospect joins your zoom for a sales call?

I know what you should say.

I also know how you should say it.

But do you know?

How about your follow ups…

Do you have them on a schedule across email, LinkedIn, and phone calls?

Because the sales teams I coach and the students inside Sales.OS follow my 21 day framework for cross channel follow ups.

What about your proposals…

Do you know how to present them in a persuasive way that demonstrates value and positions your offer as the only solution?

Again, my clients and students have the frameworks for all of this.

And it’s tailored to both their market and their personality so the delivery is natural and laser focused.

I’m not saying any of this to brag or show off.

I’m highlighting how many unknowns there are in your sales process.

Because every single “unknown” you have in your sales process is an area you’re losing sales.

I obviously can’t say how many.

But surely one is too many considering how simple the fix is, right?

This is why I launched my sales coaching business

And now built Sales.OS with Calum White.

It’s insane how many businesses are running their sales teams on vibes and a basic understanding of their CRM.

Good energy and enthusiasm are essential for sales.

But do you really want the area of your business most responsible for your bottom line to be run solely on these factors?

A sales process is non-negotiable in 2026.

And if you don’t currently have one, just send me a DM and we can discuss how to design one for your business. taken in Dubai, United Arab Emirates by @col.cambro

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3 days ago

Bad news (for some): your ideal clients are being pitched more than ever before.

In 2026 you can have an AI agent swarm sending cold DM’s, emails, polished pitch decks and any other type of sales asset you can think of.

But this is only bad news for amateurs. 

For the ones who use all this activity to fill their pipelines and inflate their egos.

Because this is all just noise.
But for the professionals? For the deal makers?
For the sales pros cashing huge commission cheques and helping their companies grow month after month?

All this presents an opportunity to be the signal in all this noise.

And you become the signal when you do one thing hardly anyone else is doing…

Running your own sales system with proven frameworks and processes.

A sales system handles your lead generation, qualification, nurture, follow up and closing.

So you’re not relying on to do lists or sporadic hits of motivation.

You bring in qualified leads and nurture them towards a sale every single week.

That’s what pros do.

And that’s why we’ve created Sales.OS.

This isn’t another “high ticket closer” course or telegram channel.

Find out more and take advantage of our launch offer. Link in bio @s.ossales taken in Dubai, United Arab Emirates by @col.cambro

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4 days ago

Keep going

CamBro Conversations 375 with Dr Julie Gurner available on Spotify, Apple Podcasts & YouTube by @col.cambro

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5 days ago

Great to be invited to present to leaders from 35 financial advisory firms at Ideas Exchange in London today.

We covered the sales system from start to finish, taking prospects from cold to client:

Outreach - Creating opportunities and starting conversations.
Discovery - Asking better questions and understanding what clients really want.
Follow-up - Building trust, maintaining momentum and converting opportunities into clients.

Having achieved some fantastic results working 1-2-1 with Independent Financial Advisers (IFAs) this year, it was brilliant to take those lessons, frameworks and systems into a room full of business leaders.

Great sales results don’t happen by accident. They’re the product of having an operating system.

Thanks to the Ideas Exchange team for having me! taken in Dorchester Hotel London by @col.cambro

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5 days ago

One of the best salespeople I’ve ever worked with beat me by £20,000 on the sales leaderboard and taught me an important lesson about being myself.  And I carry this lesson into every sales coaching client I work with today.  He opened calls with jokes about his thick regional accent.  He was a charming, smooth talker who made every call look effortless.

And I realised very quickly that I was never going to be that kind of salesman.  My Mum might tell you I’m charming (but even that would be at a push).   But here’s what I did learn from Stuart…  ✅ He took detailed notes and minutes on every client call. ✅ He always nailed down deliverables and timelines.
✅ He was relentless with follow ups via email, phone and in person.
✅ He was really smart with how he used social proof.  Because all of this suited my style and personality.  Which is essential to becoming a top performing sales rep.

You’re not trying to become the Aldi version of your favourite sales guru.

You’re becoming the A-Player version of yourself.  So everything you learn has to be filtered through your style and personality.

I do this for every sales team I coach.  Because I know the team will be spread across the sales spectrum from smooth talkers (Stuart) to serious operators (me). by @col.cambro

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6 days ago

Money, Manifestation & Rebuilding After Losing a £5M Business

CamBro Conversations 383 with Angela McKillop available on Spotify, Apple Podcasts & YouTube taken in Dubai, United Arab Emirates by @col.cambro

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7 days ago