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Female-led business | social strategy + more!
📍San Francisco
🌼 Co-founders: @smhb & @jennycandy
💌 Say hi: [email protected]
⬇️Learn more ⬇️
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Have you met Jenny Frank? She’s our cofounder and partner over here at Daffodil. Jenny has been working in the social digital marketing space for more than 15 years (basically since the beginning!) Rhode Island grown, she moved to NYC to start her marketing career working at DailyCandy. Then, she moved out to San Francisco to join @thisisoutcast where she spent 5+ years on the digital team - that’s where she met her work wifey and PIC, @smhb!

@jennycandy has worked with brands across so many industries including beauty, fashion, tech, fitness, wine, B2B, fintech, and more. She takes a heart-led approach to all the work she does as a female founder, leader, and marketing expert. She’s an Enneagram 2 which explains a lot. 

In her spare time, you’ll find Jenny coaching her daughter’s soccer team, cozying up at @voyagewines, or planning her next travel adventure (she’s been to 25 countries and plans to visit at least 25 more!) Her greatest adventure though, is raising two fierce little girls.

📸: @d_lillian by @daffodildigital
21
2 years ago
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Curious about Daffodil? 

We are a female-owned and operated social marketing agency. We love giving our partners the big agency expertise they want, with the scrappiness and individual expert approach they really need. With our unique blend of skills and forward-thinking team, we are able to create stronger and more thoughtful social media programs for all of our partners.

Our core social media services are:
📊 Social Media Strategy⁠
🕵️‍♀️ Competitive Research & Social Audits
✍️ Social Content & Campaign Development
💻 Editorial Calendar Management 
📱 Content Library Creation ⁠
👩🏻‍🏫 Social Media 101 Trainings, Workshops & Coaching 
👩‍💼Personal Brand & Executive Social Strategy⁠
📈 Metrics Analysis⁠
📣Paid Amplification Strategy & Execution⁠
🌼 and lots more!⁠

We partner with big brands and small businesses across many industries - check out our case studies on our website to learn more about our work. 

Looking for expert social media tips + overall good vibes in your inbox? Sign up for our newsletter at the #linkinbio! by @daffodildigital
0
2 years ago
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Say heyyy to Sarah-Maeve Hersh-Boyle, cofounder and partner of Daffodil Digital. Sarah-Maeve started working in digital marketing back in 2010 when brands had to pretend to be people to use Facebook (iykyk). She started her career in social media at VaynerMedia, and moved to @thisisoutcast where she worked on the digital marketing team and met @jennycandy… the rest is history (or current reality?)!

@smhb has always loved the challenge of agency life! She has led strategy and content programs for clients in various industries including, B2B, B2C, beauty, e-commence, fintech, and more. She finds creativity and inspiration working on various accounts and with a variety of team members. 

On the weekends, she is usually hanging with the HB family, her husband, their 2 year old daughter, and their dogs (Betty & Tater Tot). Born and raised in San Francisco - she is a Northern California girl through and through - always on the hunt for the best burrito, a closet full of sweaters, and happiest near the ocean.

📸: @d_lillian by @daffodildigital
8
2 years ago
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Bags are replaceable. Engagement rates are forever. by @daffodildigital
5
4 days ago
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From brand and executive social support to campaigns, content ideas, and IRL content capture, we can plug in wherever you need us - for a project, a moment, or for the long haul.

Swipe to see how we can work together ↪️ 🌼 by @daffodildigital
3
18 days ago
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Somewhere between “social strategy planning” and “vacation destination rabbit hole”…what does your search history say about you? by @daffodildigital
6
20 days ago
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Two Daffodils, two different days 🌼

We asked @smhb and @cat.craig to take a photo every hour to see how their lives compare. Guess who needed a second alarm 👀 by @daffodildigital
5
25 days ago
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Our co-founder @smhb took Chicago by storm at Mixing Board Live last week! Her highlights ⤵️

→ Being IRL with old and new friends - shoutout to my conference crew!
→ Comms leaders reinforcing what we know but sometimes forget: human connection wins for brands and execs, especially as we figure out the new norms of the AI era.
→ Measurement needs to go beyond sentiment reports to tracking brand narrative. It’s the only way to understand the real impact of our work.
→ Brand reputation is built by living your values consistently and transparently, in actions not just words. That goes for internal and external comms.
→ Reddit isn’t a broadcast channel. It’s a place to listen and learn. I’ve said this a million times, so it was gratifying to hear Reddit’s head of comms say it live.
→ Running the lake path! Chicago is an epic place to log my half marathon training miles.

Events like this always give me a little more fire to do the “extra” things as a business owner, and more creativity for the everyday work. Already looking forward to next year! by @daffodildigital
5
a month ago
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YouTube views are about to look a little different. 👀

@ma.rina___ breaks it down in 30 seconds, while Rio conducts some very important soccer research in the background.🐾 ⚽️ by @daffodildigital
6
2 months ago
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A trend so good, we had to do it twice 🌼 by @daffodildigital
5
3 months ago
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Daffodil’s summer superlatives round up 🌼 We had the team weigh in on everything from deliverables to daydreams. 

Which category did we miss? by @daffodildigital
7
3 months ago
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Coming soon to a screen near you 🍿 by @daffodildigital
5
3 months ago
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