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hellotimmmy

@hellotimmmy

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Building the systems behind contemporary culture. Working with creators, investors, and institutions.

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3 days ago

EP.8 of Sneaker DM Interviews with MIA. @hellotimmmy the man of the match. Thank you bro for your time. by @hellotimmmy

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11 days ago

What would you still have if it all disappeared tomorrow? 🤲 taken in Oluyole Ext, Ibadan by @hellotimmmy

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18 days ago

Can we now say that most of what we call “cultural merit” is downstream of someone’s decision to keep something alive.

☕️ taken in Somewhere on Earth by @hellotimmmy

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23 days ago

So to cap it all up I think and believe every creative should be able to draw what I would call a value map around their work by answering the following questions:

What is the primary thing I make?

Who pays for it?

What exactly are they paying for?

What part of the value can be experienced again?

What part can be licensed?

What part can be taught?

What part can be documented?

What part can another person or institution distribute?

What part can create a relationship that leads to another transaction?

What part can become intellectual property?

What part can appreciate because more people begin to care about it?

And lastly, what am I currently giving away simply because I have never stopped to price it?

It pains me a lot that I see a lot of creatives busy every month and they are still operating far below their maximum capacity revenue because they have only monetised one layer of what they produce.

And this is one of the reasons why I am increasingly interested and pushing the notion that your craft is the beginning of the transaction, not necessarily the end of it.

😮‍💨😮‍💨😮‍💨 by @hellotimmmy

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a month ago

The Bronx has given the world some of its most influential culture. But for Jae Tips, it’s not just about where the influence comes from. It’s about making sure the people who create it have a stake in what it becomes.

For my latest piece over at @nwavemagazine I sat down with @jaetips to talk about the Bronx, building Savior Worldwide, his journey from making music and art to designing sneakers, and why every collaboration has to carry something real from home.

We talked about Saucony, Skullcandy, community, ownership, and what it means to build something that can stand on its own beyond the next collaboration.

Swipe through for a glimpse, then hit the link below to read the full story by @hellotimmmy

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a month ago

The gold is always in the business part of each craft…☕ taken in Ikorodu by @hellotimmmy

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2 months ago

While many remain preoccupied with the survival game of “just let me in,” the more consequential move is to transcend the terms of entry altogether, to look beyond “Why was I not selected?” and interrogate the invisible architecture of selection...

🫣 taken in Covenant University by @hellotimmmy

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2 months ago

Once a piece of cloth is cut, it can never be whole again.

For my latest piece with @nwavemagazine I spoke with designer @_hanayagi about working with limited materials, like repurposed wedding dresses and vintage kimonos; where every decision has a consequence.

We talked about her upbringing in her father’s metal workshop, the history carried in clothing, what it means to have the freedom to create, and what it’s like working with @naomiosaka for Wimbledon.

Swipe through to look inside her process, then read the full story at the link in the caption below. by @hellotimmmy

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2 months ago

There’s more to sneakers than the shoes themselves; the history, the people, and the stories that come with them.

For my latest piece over at @nwavemagazine I sat down with Dennis Mazur @sneakerdenn to talk about preserving sneaker culture beyond the hype, explore his archives, and learn what continues to drive his collection.

Swipe through for a glimpse, then hit the link to read the full story. by @hellotimmmy

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2 months ago

With everything happening it is obvious we have spent considerable energy asking influential institutions to recognise and respect our culture.

We should also be building the institutions that make its provenance verifiable, its attribution persistent, and its economic value accountable.

What cannot and should not be allowed to disappear is the chain of attribution and relationship to origin…

🫶 by @hellotimmmy

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2 months ago

You and I definitely need to figure out what deserves a percentage of our time, and then be intentional about where we put it. by @hellotimmmy

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2 months ago