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Jasmine Branderhorst

@jasform

1.8K

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1994

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designer | creator | founder
@the.underline
@haus.theunderline

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A little woodland escape was exactly what I needed 🪵

@glenorofarm - so grateful for the invitation and for such a special stay. This place is seriously magic... taken in Glen Oro Farm by @jasform

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9 days ago

Country girls know good sleep 🤎💤

@haus.theunderline by @jasform

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a month ago

so many changes lately…

But Heidi, my Hunter boots & HAUS pillows remain 🤎 by @jasform

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a month ago

relentlessly romanticizing this life 💚 by @jasform

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2 months ago

I grew up in my Oma’s sewing room.

That’s probably where my obsession with textiles started. Before I knew anything about interiors, I knew fabric. I knew craftsmanship. I knew that the smallest details could completely change how something felt.

Years later I became a designer, but nothing really changed. I was still chasing that same feeling- that a home should make you exhale the second you walk in, finding beauty and peace within the details.

I’ve always loved sleep. I love sinking into a bed that makes the rest of the world disappear for eight hours. I’ve never understood why we spend so much time designing our homes and so little time thinking about the place we spend a third of our lives.

So I designed the pillows I wanted.

Really good freaking pillows.

I’m not interested in gatekeeping good sleep. If I’ve figured out how to make getting into bed the best part of the day, why would I keep that to myself?

That’s HAUS. by @jasform

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2 months ago

it’s officially summer ☀️ by @jasform

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3 months ago

your trusted and qualified director of sleep environment
optimization and comfort management.

(aka your pillow plug)

@haus.theunderline by @jasform

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4 months ago

as young as I’ll ever be 🤍 by @jasform

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5 months ago

HAUS started as a standard I wanted everyone to experience.

Something that once felt like a luxury, I strived for it to feel like home.
Boutique hotel sleep.
Luxury comfort.
Elevated essentials.

I designed these pillows to bring that feeling into your space.

Microgel inserts that hold their shape, give that sink-in feel, and still support you through the night. It’s simple… but not basic.

Seeing them in your homes and hearing how they’re changing the way you sleep is everything I hoped for. And watching it come to life has been something I’m truly grateful for.

This is just the beginning.
Welcome to HAUS. 🤍 by @jasform

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5 months ago

fully in it ♾️

@haus.theunderline by @jasform

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5 months ago

been busy building

@haus.theunderline by @jasform

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7 months ago

a lot of good things started happening after a lot of good sleeps 💤

@haus.theunderline by @jasform

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7 months ago