Posted On: July 18th 2026, 10:32 am
A little context before we become “online” besties. 💌
Here are four things you need to know about moi — just in case, in the foreseeable future, you decide to take anything I say seriously. 😉
One. I come from a very creative background. My grandparents literally built miniature dollhouses that were a huge hit, and my father — who I don’t speak to very often (that’s a whole other story) — is a seriously talented oil painter. I even like to paint every once in a while myself. So my creative gene didn’t exactly come out of the blue.
Two. It’s my personal mission, my passion, the reason I get out of bed in the morning — my ikigai ~ to share my creative insights with other women. Mostly multi passionated business women who are on the journey of building something BIG… even if they’re not calling it “big” just yet.
Three. I’ve spent over a decade as an entrepreneur in digital branding, and I really know my shit.
😅 I’ve worked with 100+ brands and female founders, so my knowledge comes from experience, not just my own journey. I mean, I’ve got legit data on what works, what doesn’t, and why the hell not.
Four. I recently moved from Amsterdam to Dubai with my significant other and our feral toddler
boy. 🙃 After a long new-mom sabbatical, it felt like time to re-enter “the world” — so I’m also on a journey of reinventing myself and starting from scratch.
I’d love to connect. 🤍 Tell me a little about yourself in the comments, where are you right now in your journey?
#buildyourbrand #jjyapchallenge #onlinegrowthstrategy #brandstrategy