Instagram story viewer> @siala______> Posts
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✴︎ head of coffee @elsewhere_coffee
♱ recipe contributor to @tequilaambassadorvo
𓃗 honse
𓆞 ldn via tāmaki makaurau & ōtepoti
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lil siala could never have imagined this, at 21 i’d only left aotearoa once (for 2 weeks in aus). thanks @jason_percolates for hiring me back then, and thanks @beanvoyagecoffee for inviting me to participate in this year’s @womenpoweredcoffeesummit - it’s an honour to be here x 

coffee jobs eh? who knew ¯\_(ツ)_/¯ taken in San Cristobal De Las Casas Chiapas by @siala______
27
3 days ago
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Lessons for shy girls working in coffee shops ☕🥯

Siala's episode is out now! Click the link in @fablecoffeestories bio to listen ✨ taken in London, United Kingdom by @siala______
31
5 days ago
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Out tomorrow! Siala Farani-Tomlin (she/her) joins me on @fablecoffeestories to share her experiences in the coffee industry; from building confidence and people skills in her first coffee job in New Zealand to emceeing @coffee_masters_ at @londoncoffeefestival this year.

The Head of Coffee and Roastery Operations at @elsewhere_coffee in London, in this conversation Siala shares invaluable insights on the importance of maintaining your own identity outside of work, and how the discipline and resilience learned through hobbies can hugely benefit your mindset in the workplace, alongside her experiences on learning to negotiate, the often exhausting demands of having to be on social media to stay relevant and being an introvert in the coffee world. 

Join us tomorrow, 12th October, for Siala’s episode! ✨ taken in London, United Kingdom by @siala______
15
7 days ago
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just an animalita at heart taken in The Yummy House Peru by @siala______
1
9 days ago
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had a great time @caffecultureshow last week hosting the caffè insights panel on value in the coffee supply chain 

had fun hosting mostly bc i got to speak to people i admire about things i care about. could have & would have kept going if they hadn’t kicked us out of the building as the show closed..

TYSM to @laura_elsa_meunier @mamabearhaines lisa @deargreen & @artgosling i learn something new every time i listen to you all. appreciate you indulging my open ended questions about big stuff i have few answers to 

&&& thx @theinstituteofcoffee_ for inviting me to participate x taken in 𝕋𝕙𝕚𝕟𝕜𝕚𝕟𝕘 by @siala______
7
12 days ago
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Something a bit different from us…Drinking On The Job: @siala______ and James make a veery tasty Coffee Negroni using our very own JUICEBOX🧃 taken in Elsewhere Coffee Roasters by @siala______
4
14 days ago
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COME ALONG AT 3! @caffecultureshow 

i get to chat to icons @mamabearhaines , lisa from @deargreen , @laura_elsa_meunier & @artgosling 

@algrano @minga.coffee @maniwacoffee @goosecoffeehonk @elsewhere_coffee taken in Caffè Culture by @siala______
7
18 days ago
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Meet Siala Farani-Tomlin (@siala_______) — Head of Coffee at Elsewhere Coffee Roasters in London. ☕️ Originally from New Zealand, Siala has spent more than 15 years working in hospitality, beginning behind the bar before finding her way into roasting, sourcing, and green coffee buying.

Today, she leads the coffee programme and roastery operations at Elsewhere Coffee, where her work centers on quality and sourcing. She has also become a regular visitor to coffee origins, meeting producers and learning more about the people and places behind the coffees she works with.

At WPCS 2026, Siala brings the perspective of someone working across the chain — connecting the realities of origin with the decisions made in consuming markets.

Rewriting History, Weaving Solidarity.

📍 San Cristóbal de las Casas, Chiapas, Mexico
📅 October 15–17, 2026

Tickets & info in bio. 

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Conoce a Siala Farani-Tomlin (@siala_______) — Head of Coffee en Elsewhere Coffee Roasters, Londres. ☕️Originaria de Nueva Zelanda, Siala lleva más de 15 años trabajando en hospitalidad. Comenzó detrás de una barra y, con el tiempo, se abrió camino hacia el tueste, el abastecimiento y la compra de café verde.

Hoy dirige el programa de café y las operaciones de la tostaduría de Elsewhere Coffee, con un enfoque en calidad y abastecimiento. También ha convertido las visitas a los orígenes en una parte importante de su trabajo, conociendo a productores y aprendiendo más sobre las personas y los lugares detrás de los cafés con los que trabaja.

En WPCS 2026, Siala aporta la perspectiva de alguien que trabaja a través de distintos puntos de la cadena, conectando las realidades de los territorios productores con las decisiones que se toman en los mercados consumidores.

Reescribiendo la Historia, Tejiendo Solidaridad.

📅 15–17 de octubre de 2026
📍 San Cristóbal de las Casas, Chiapas
🎟️ Compra tus entradas — link en bio! taken in San Cristobal De Las Casas Chiapas by @siala______
13
18 days ago
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i had the best time with @finca_churupampa up in cajamarca. they’re a family run business and i really felt like part of it 🥹 

visiting these guys was the initial impetus for this whole trip to perú. there were several versions of people coming/possible dates but in the end no one else could make it so it ended up being just me. properly put my limited spanish to the test (defs the longest i’ve not spoken english) but just suuuch an incredible experience! in this life you’ve just gotta say yes and get stuck in, often the best bits are where you’re least expecting them.

gracias a eber, lenin, talhya, luberli, eswin, kenshy, gloria &&&& todo el equipo finca churupampa <3

can’t believe how much we squeezed in! super cool staying at the original farm in chirinos & seeing the development of the business into the association which now has a centralised office/mill/warehouse in jaén

big things happening, undoubtedly bigger things to come

also defs didn’t have sunset beers boating on a lagoon on the bingo card but i guess someone’s gotta do it! 

thanks @redbeetlecoffeelab & @elsewhere_coffee for making this happen taken in Cajamarca, Perú by @siala______
2
20 days ago
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post-equinox ready 4 autumn. ty @rawmaterial.coffee for the cute long sleeve <3 (cropped by me) 🌙 taken in Long Sleeve Kids Fashion by @siala______
0
24 days ago
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Our Head of Coffee, @siala______ rates our latest releases...

- Best for filter 
- Best for espresso
- Best all rounder 

Let’s goooo 🕳️ taken in Elsewhere Coffee Roasters by @siala______
17
a month ago
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Welcome Siala, head of coffee and roastery operations at Elsewhere Coffee.

Hosting: The real price of coffee: How Value is Communicated

Sponsored by @brew_it_group_official @squareuk by @siala______
20
a month ago
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