Instagram story viewer> @adforum.us> Tagged

AdForum

@adforum.us

13.9K

followers

409

following

Where marketers and the others meet creativity #advertising

POSTS STORIES REELS TAGGED

And that’s a wrap on the AdForum Worldwide Summit London 2026! 🇬🇧

What a fantastic few days!

It’s been a real pleasure meeting and reconnecting with so many brilliant agencies, talented leaders and fellow search consultants.

A huge thank you to all the agencies who welcomed us, shared their stories and gave us a glimpse into their thinking, ambitions and plans for the future.

As always, the best part of AdForum is the people. The conversations, the exchange of ideas and the relationships that continue long after the Summit ends.

And of course, a big thank you to the AdForum team for bringing us all together and making it happen!

Until the next one!

#AdForumSummit #AdForum #AgencyGrowth #NewBusiness #London2026

19

1

What a great start to the AdForum Summit London 2026! 🇬🇧

So excited to be back at AdForum and to have kicked off another fantastic few days of meeting some of the brightest minds in our industry!

It’s been a brilliant first day, full of inspiring conversations, fresh perspectives and the opportunity to reconnect with familiar faces and meet new ones.

Always fascinating to hear how agencies are evolving, innovating and shaping the future of our industry.

A big thank you to everyone we’ve met today and to the AdForum team for bringing us all together!

Looking forward to what the next two days have in store!

#AdForumSummit #AdForum #AgencyGrowth #NewBusiness #London2026

7

0

Banks are still funny 🏦 They’ve just stopped trying so hard.

We asked Maud how humour in banking ads has changed over the last five years. Swipe for the five shifts, from slapstick to self-aware, and the real campaigns behind them.

Get your own trend report. Link in bio 🔗

#AskMaud #advertising #creativity #bankingads #creativestrategy

6

0

Loneliness ads are about to peak for the holidays 🫶 So we asked Maud how brands have talked about loneliness and connection since 2020.

The shift: from loneliness as a wound to connection as a capability. Swipe for the five phases and the real campaigns behind them.

Get your own trend report. Link in bio 🔗

#AskMaud #advertising #creativity #brandpurpose #creativestrategy

7

0

Christmas ads are changing 🎄 We asked Maud what’s working in festive advertising, and what’s starting to feel tired.

Five trends, real campaigns, one blunt verdict. Swipe through before you lock that script.

Get your own trend report. Link in bio 🔗

#AskMaud #advertising #christmasads #creativity #creativestrategy

5

0

This week’s AdForum Top 5, decoded by Maud 👀

HSBC, Ritual, Aldi Süd, AEG, Balenciaga and Subaru all made the list. The common thread? None of them fought their category head-on. They found a new shape for an old problem.

We asked Maud to break each campaign down. Swipe for her read.

Want this level of analysis on any campaign, competitor or category? Ask Maud — link in bio.

#advertising #creativeadvertising #adforum #marketing #brandstrategy

6

0

3 hours. One session 🎬

A Regional Creative Director on AskMaud: “It understands industry terminology very well and creates presentation structures like a creative would.”

25 years of advertising intelligence, ready when you are. Link in bio 🔗

#AskMaud #AdForum #AdTech #CreativeIntelligence #Testimonial

5

0

Confirm an award. Benchmark your competitors. Pull an agency’s recent work.

A generic AI will guess. AskMaud won’t. You get the real thing back, every time 🦉

Try it free, link in bio.

#AskMaud #AI #AdForum #Advertising

6

0

« It’s been done. » 💀 The three words nobody wants to hear in the pitch room.

So we asked Maud first: a family drive where the countryside turns into the past around them. Has it been done?

Yes and no. Swipe to see the real precedents, and the one thing that would make this idea yours.

Check your idea before you build the deck. Link in bio 🔗

#AskMaud #advertising #creativity #creativestrategy #automotiveads

7

0

Pepsi and Coca-Cola aren’t playing the same game🥤

We asked Maud one question: « How does Pepsi’s creative compare to Coca-Cola’s? »

Swipe to see exactly where they diverge, real campaigns, real credit, plus Maud’s blunt read on who wins where.

📌 Save this for your next competitive benchmark.
🦉 Ask Maud about your own two competitors via the link in bio.

#AskMaud #AdForum #BrandStrategy #CompetitiveIntelligence #Advertising AdStrategy

4

0

6

0

That’s not what you’d expect someone to say about a search engine. But AskMaud isn’t one.

A strategist can ask for a competitive landscape on QSR sustainability messaging. A creative can ask which brands have turned a product flaw into the whole idea. A planner can ask how insurance advertising has evolved from fear-based to reassurance-led messaging. AskMaud doesn’t hand back a list of links, it thinks it through with you.

Try it free, link in bio.

#AskMaud #AI #AdForum #Advertising

4

0