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Dedicated to the Craft Podcast- @ballastpointbrewing
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From Reseda to Wembley Stadium.⁠
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Excalibur left Detroit with $2,500 and a Dodge K car to chase lucha libre. He lived in his friend’s mom’s garage and co-founded Pro Wrestling Guerrilla with his friends. Now he’s the play-by-play voice of AEW, and he recently called a show at Wembley with close to 50,000 people watching.⁠
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He sits down with Jeff to talk about all of it.⁠
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Full episode of Dedicated to the Craft out now: link in bio.
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One music video. One pair of Chuck Taylors. Every girl in America saying “I need that.”⁠
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Former Converse exec Jim Stroesser explains how Avril Lavigne’s 'Sk8er Boi' music video helped push Chucks from about 2 million pairs a year to 10 million.⁠
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Full episode of Dedicated to the Craft is out now: link in bio.
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Jim Stroesser helped bring Converse back from bankruptcy and turned the Chuck Taylor into a must-have again. Then he and his partner Jen went grassroots and built Cali Strong. It started with black t-shirts in military stores and one rule: “We have to stand for something good.”⁠
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Jim joins us on the latest Dedicated to the Craft to talk turnarounds, bold moves, and why the best brand stories start at the grassroots.⁠
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New episode out now. Link in bio. 🎙️
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Excited to be at the Del Mar Wine And Food Festival Tomorrow!  #explore #explorepage #delmar #foodandwine #single
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