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Uncommon Creative Studio

@uncommon.creative.studio

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A global creative studio based in New York, London & Stockholm, building brands that people in the real world actually wish existed.

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The average person is sitting on 1,000+ unread emails & 76% of what lands in our inboxes is low-priority. So we gamified the dreaded inbox clear-out 🪓 🧟
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Introducing - The Unread. A free, slasher-worthy zombie browser game from Uncommon & @resn_has_no_i that turns your unread emails into the undead. Connect your Gmail, blast your way through the spam & every zombie you kill deletes one unwanted email for good.
Play free at the-unread.com by @uncommon.creative.studio

The average person is sitting on 1,000+ unread emails & 76% of what lands in our inboxes is low-priority. So we gamified the dreaded inbox clear-out 🪓 🧟
.
Introducing - The Unread. A free, slasher-worthy zombie browser game from Uncommon & @resn_has_no_i that turns your unread emails into the undead. Connect your Gmail, blast your way through the spam & every zombie you kill deletes one unwanted email for good.
Play free at the-unread.com by @uncommon.creative.studio

The Youth Club Dictionary 📖
Compiled through focus groups within 8 UK youth centres, the dictionary is a lexicon of alternative definitions of words & phrases spoken within a club environment. Highlighting that with each club closed, a vital line of communication between young people & the trusted youth workers who understand them is lost.
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Each definition is paired with its true dictionary definitions provided from @oxunipress & has also been brought to life through striking OOH.
OOH space provided by @buildhollywood by @uncommon.creative.studio

MY HOME 🏡
A love letter to youth clubs, written and performed by @dc3media, with lyrics inspired by the words and phrases found within the Youth Club Dictionary. Directed by Oscar-winning filmmaker Andrea Arnold, shot at Downside Fisher Youth Club in Bermondsey.
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DC3’s track is a powerful reminder of what can be lost if these spaces quietly disappear: friendship, connection, purpose & a sense of belonging.
Production: @parkpictures by @uncommon.creative.studio

The Youth Club Dictionary 📖
A new, limited-edition pocket dictionary with 26 alternative definitions for words & phrases, drawn directly from conversations inside 8 youth clubs across the UK. Created to amplify the @jdsports x @bbccin partnership, which is driving essential funding into existing youth clubs across the country & facilitating career development opportunities for young people, with content provided by @oxunipress.
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More than 1,200 youth clubs have closed since 2010. With each club closed, a vital line of communication between young people & the trusted youth workers who understand them is lost. Help protect the places that speak the language of young people. by @uncommon.creative.studio

‘Ron DeSantis feels the heat from climate activists.’
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Rachel Maddow on MS Now reporting on Uncommon New York’s ‘DENIAL’ - a life size statue of Florida Governor sculpted from gallium, a metal that melts below Tallahassee’s average summer highs 🔥
@maddowmaddow
@maddowshow by @uncommon.creative.studio

Most monuments are built to last. ‘DENIAL’ wasn’t.

With Governor Ron DeSantis cast in gallium, a metal that can’t survive the heat.

We raised a monument to climate change deniers, especially those holding the highest public office.

Sign the pledge to vote for climate-conscious candidates at 350Action.org/denial by @uncommon.creative.studio

Uncommon New York reveals ‘DENIAL’ - a life-size statue of Florida Governor Ron DeSantis with supporters and onlookers in attendance. Hours later, it began to melt 🔥
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DENIAL, a new installation from @350actionus, @mssngpeces & Uncommon, is sculpted from gallium, a metal that melts below Tallahassee’s average summer highs. It marks the moment Florida erased “climate change” from state law while spending more than $1 billion responding to floods, storms & heat. Once the applause fades, we’re the ones left with the consequences.
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With the midterms approaching, sign the pledge to vote for climate-conscious candidates at: 350action.org/denial by @uncommon.creative.studio