Wig Worland’s Photography

In the late 1990s, Finian Greenall was a gifted musician who’d found expression through being a DJ and producer - the zeitgeist of the moment.

Having just released his first EP, “Front Side Blunt Side” on legendary London label Ninja Tune, in 1999, the record company got in touch with near neighbour Wig Worland to meet Fin in North London for his first press shoot.

“We wanted to show the idea of record shopping so we went to a local supermarket, loaded up the trolley with a few ‘platters that mattered’ and asked if we could take a few photos.” Wig Worland

“Wig managed to persuade the security guard that we were filming something for Tesco — which gave us around 10 minutes to shoot this roll — with Wig holding onto a trolley on his skateboard, balancing his camera on the metal bars, and me pushing it along.”
Fin Greenall

The rest of the session was shot back at Fin’s apartment in North London.

Presented here are the results of that session — a couple of unassuming, low-key photos of a musician right at the start of something.

Almost all of the images ended up being used in the dance music press at the time — Mixmag, DJ Mag, and a whole bunch more titles now lost to the sands of time.

Nearly three decades on, Fink has played all over the world touring with his band for 20 years, written hits for John Legend and Amy Winehouse, produced soundtracks for film and is still releasing new music through the Fink name today, the latest — his 9th studio record — released just a few months ago.